Fabulously Cheeky

This is the conclusion I came to yesterday when looking at antiaging skincare products! I went to Sephora to see what other companies charge for their products, and what they actually have listed on their labels, and what I found was very disheartening! How are people supposed to know what product that is worth the money that they shell out? Do you actually get what you pay for? Not necessarily…

First, you have to understand what the FDA rules for labeling are. The rule is that the company has to list the ingredients in order of how much is in the product. What this means is that you have to list the biggest amounts at the beginning of the label, and smaller and smaller amounts towards the back. Most companies use synthetic preservatives in a concentration of 0.5% or less. Therefore, if a company lists active ingredients after the perservative, it doesn’t take a rocket scientist to realize that you are being scammed.

Unfortunately, a company only has to add one drop of something to a formula to be able to put it on the label, and they don’t have to tell you how many percent of an active ingredient they actually did put into the product. It all comes down to how much profit they can make, of course, since they don’t want to disappoint their share holders, not to mention the fact that women are so easy to dupe…

The truth is, the only way to tell if the product you are paying for is worth its price, is by looking at where, on the label, the active ingredients are listed. You’ll be hard pressed to find a product that have active ingredients, such as peptides, hyaluronic acid, biofermented sea weed or micro algae extract, listed in the first third of the label, but that is where it needs to be if you actually want the product to make a difference on your skin.

When they test the effect of peptides, like argireline, the tests are often performed and found to work at 10% concentration. This is why, if a company puts in 0.5%, the product isn’t going to make a visible difference no matter how long you use it, even though they may be using ingredients that have been tested and found useful as antiaging actives. The problem is, these antiaging ingredients are unbelievably expensive, and if they were to put the proper amounts into their products, it would cut into their profits quite a bit. So, instead, they just put in a little bit and count on people’s ignorance, because they know that most people don’t bother to read the labels…

After reading numerous labels yesterday, I found that most of the labels were written in unpronouncable chemical language, and the active ingredients didn’t even show up until the last two lines on the label, often after the preservative. This is why I came to the conclusion that these companies are run by thieves and scoundrels! That is what I call it, if someone charges from $100-$200 for 1/2 oz of products that only contains a tiny percentage of active antiaging ingredients.

So, the next time you are shopping for an antiaging serum, don’t look at the price as a guide for how good the product is – look at the label. If you can’t read any of it, know well it is full of poisons. If the peptides and hyaluronate are listed at the end of the label, you might as well save your money and find a cheap solution in Walmart instead.

Obviously, I can see the need to create an alternative antiaging product, made with a generous amount of active ingredients and no poisonous chemicals, since there doesn’t seem to be anything out there that is worth its price. So, this is my next project – to create an antiaging peptides serum that contains enough peptides and other goodies that it will actually make a visible difference on you skin over time. In fact, the whole first part of the label should be all active ingredients.
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